In order to study the various trends and patterns prevailing in the overall market for Africa Printer, Market Research Reports Search Engine (MRRSE) has included a new report titled “Africa Printer Market” to its wide online database. This research assessment offers a clear insight about the influential factors that are expected to transform the global market in the near future. Readers can access the regional as well as segment-wise analysis for acquiring precise information about the global market structure.
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Africa printer market was estimated at US$2,300.0 million in 2012 and is predicted to reach US$4,181.3 million by 2019, expanding at an 8.8% CAGR between 2013 and 2019. The title of the report is “Africa Printer Market – Industry Analysis, Size, Share, Growth, Trends and Forecast 2013 – 2019”.The economy in African countries is witnessing exponential growth in demand for printer technologies owing to rising energy investments and due to growth of the sector of communication and information technology. As per the African Development Bank, more than one-third of the countries in Africa hold a GDP growth rate greater than 6%. This increased growth rate has attracted global manufacturers of printers to the developing economies in Africa owing to the inconsistency in the demand for these printers globally.
As per the report, the rise in demand for multifunction printers (MFP) in mid-sized enterprises (SMEs), small and corporate enterprises, and in government agencies has fuelled the printer market in Africa. In addition, the reduced prices of printers are also augmenting their demand in Africa. On the other hand, the transferring of the workflow to the electronic format from hard copy is a key factor impeding the growth of the market
On the basis of product type, the market for printers in Africa is segmented into lasers, inkjets, and dot-matrix printers. Amongst these, in 2012, laser printers were the biggest segment in terms of revenue share. Laser printers have surfaced as the major technology that is being utilized in MFPs. Hence, the increasing demand from the corporate segment for MFPs is helping the market for laser printers in Africa. Dot-matrix technology is witnessing growth in demand from applications that prioritize low cost of printing over the quality of the print. On the basis of end users, the market for printers in Africa is segmented into the education sector, enterprise and corporate, printing industry/media, the public sector, and the consumer sector, which includes home office users and small office users, among others.
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The report provides market data and forecast for printer product types with an in-depth analysis of the African market, which has been further segmented based on major countries, for the period 2013 to 2019. The segmentation intends to provide strategic insight into each category, enabling stakeholders across the value chain to gain considerable business intelligence. The report aims to provide a comprehensive overview of product-wise market data and trends in South Africa, Angola, Botswana, Madagascar, Namibia, Zambia, Tanzania, Zimbabwe, Mozambique, and Rest of Africa. The report identifies factors driving and restraining growth, and future business opportunities in the African printer market.
The competitive landscape section in the report provides market share analysis of major players in the African market in 2012. The detailed value chain analysis and porter’s five forces analysis helps the market competitors to formulate their business strategies at every stage of their business. Moreover, the market estimates have been analyzed by keeping in mind the several factors which affect the market including but not limited to technological, economical, social, environmental and legal.
The key market players of ultra high definition market have been profiled with a focus on competitive details such as company and financial overview, business strategies, product portfolio and its recent developments. Companies profiled in the report include Brother Industries, Ltd., Canon, Inc., Hewlett-Packard Development Co. LP, Samsung Electronics Co. Ltd., and Seiko Epson Corp.
Africa Printer Market Segmentation:
Africa Printer Market, By Product Type
- Dot-matrix printers
Africa Printer Market, by Country
- South Africa
- Rest of Africa (RoA)
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